My name is Eul E. Speed, born and raised in Fort Worth, Texas Graduated from Langston University in Langston Oklahoma HBCU, All American Scholar and National Dean's List Electronic/Design Engineering. I am a retired high school teacher, I taught Special Education, Math, Basketball Coach and Referee. I retired to chase my dreams after my products started taking off on the internet I said it is my time let's do it, you only live once, I thought long and hard before I decided to retire and some people thought I was crazy I was making  some pretty good money teaching but nothing compares to this.

I built my sports brand named SPEED OF CHOICE® because I have always had a dream and plan of having my own sports sneakers. It all started back in the late 80's early 90's when I was in middle school and high school a lot of the popular sports brands today first started and I use to draw their shoes as a kid and post them on the walls in my room because our parents could not afford them. My mom always reminds me of how I use to draw their sneakers when she sees my own sneakers, it took a while but I am here now.

One day in my junior year of college I was working on some drawings and I said I need to come up with a good name for my brand and I got to thinking my last name Speed what word can go with Speed but like nothing else out already and sports related. Then I notice that the bottom of a S and the top of a C if you put them together  and it makes and O in the middle so I came up with SPEED OF CHOICE® and my logo is SOC, S at the top O in the middle and C at the bottom the perfect logo.  I made the O in OF a world because I want to represent my brand as World-Wear and that is why a world is in my brand name. Unique & sounds good also has some meaning and somethings are just meant take place if your mind can take it there, and nothing comes overnight, believe that but I am here now so never give up it pays off in the long run.

GIVING BACK TO DISADVANTAGE YOUTH AND FAMILIES